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Christmas gifts online 2009: classic toys hold their own against video games
|
Top 5 categories in Toys and Games |
|
Top 5 categories in Video Gaming |
||||
|
Rank |
Category |
Rise in visitors |
|
Rank |
Category |
Rise in visitors |
|
1 |
Children's costume |
+ 33% |
|
1 |
Wii Game |
+ 63% |
|
2 |
Puzzle |
+ 95% |
|
2 |
Nintendo DS Game |
+ 35% |
|
3 |
Remote-control car |
+ 61% |
|
3 |
Xbox 360 Game |
+ 109% |
|
4 |
Doll pram |
+ 48% |
|
4 |
PS3 Game |
+ 5% |
|
5 |
Star Wars Lego |
+ 75% |
|
5 |
Nintendo DS Console |
+ 9% |
Source: Twenga, visits 1 December compared with 1 November 2009 For Christmas 2009, what are the main items that you plan to buy online? Men Women Average Toys and games 38% 38% 38% Video games, games consoles 31% 37% 34% Clothes and fashion accessories 25% 36% 31% Perfumes and beauty products 22% 32% 28% Jewellery 14% 17% 16% Food, champagne and wine 13% 14% 14% Audio-visual equipment 13% 12% 12% IT equipment / software 19% 8% 12% Cameras and accessories 10% 14% 12% Household appliances 13% 9% 11% Telephones and mobiles 8% 11% 10% Lingerie / underwear 10% 9% 9% Online gift vouchers 9% 9% 9% Garden / DIY equipment 8% 5% 6% Sports equipment 7% 5% 6% Holidays and excursions 3% 5% 4% Furniture and soft furnishings 1% 2% 2% Other 1% 2% 2% Undeclared 14% 10% 11% Base: 495 respondents


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